Tesla May Lose Further U.S. EV Market Share as GM Rises After Federal Tax Credits End

  • Record quarter: 438,500 EVs sold, 11% of new-car sales

  • Tesla’s share fell to 41% while General Motors rose to 15% driven by lower-priced models.

  • Forecasts trimmed: BloombergNEF now sees 27% EV share by 2030; S&P Global projects less than 7% for Q4.

EV sales Q3 2025 hit a record 438,500 units, 11% of new-car sales—read the market impact and next steps for buyers and automakers. Stay informed with COINOTAG.

Published: 2025-10-16 | Updated: 2025-10-16 | Author: COINOTAG

How did EV sales reach a record level in Q3 2025?

EV sales Q3 2025 surged to 438,500 units as consumers accelerated purchases to secure federal tax credits that expired on September 30. Strong dealer activity, model availability at lower price points, and accelerated consumer urgency combined to push EV market share to 11% of all new-car sales, a single-quarter high.

What role did tax credits, pricing and model availability play in the Q3 spike?

Federal tax credits were the immediate trigger: buyers moved to capture thousands in savings before the deadline. Cox Automotive reported the quarter’s total and said many purchasers acted in the final weeks. At the same time, automakers introduced more affordable EVs—General Motors increased its share to 15% with models such as the Chevrolet Equinox (starting around $35,000) and a relaunched Bolt near $29,000—making EV ownership feasible without subsidies. BloombergNEF data show nearly half of EV purchases in the first half of the year occurred without a federal credit, reflecting improving baseline affordability and targeted pricing by manufacturers.

Frequently Asked Questions

Will EV sales decline after tax credits ended in 2025?

Short-term cooling is likely: analysts expect urgency-driven purchases to drop now that credits have expired. BloombergNEF trimmed its 2030 U.S. market-share forecast to 27%, and S&P Global projects EV penetration may fall below 7% of Q4 sales. Automakers are responding with lower-priced models and used-EV inventory to mitigate the decline.

How many EVs were sold in the U.S. in Q3 2025 and what share of the market is that?

Americans bought 438,500 EVs in Q3 2025, representing 11% of all new-car sales for the quarter. That beats the prior single-quarter high of 8.7% and marks the largest quarterly unit total on record, according to reporting based on Cox Automotive data.

Key Takeaways

  • Record demand driven by tax credits: The expirations on September 30 pulled forward significant purchases, producing the highest quarterly EV total ever recorded.
  • Market share shifting: Tesla’s dominance has eased (down to ~41%), while legacy manufacturers such as GM have captured share with lower-priced models.
  • Near-term headwinds but long-term transition: Forecasts were reduced (BloombergNEF, S&P Global), but continued model launches under $40,000 and growth in used-EV supply support ongoing adoption.

What analysts and industry leaders are saying

Stephanie Valdez Streaty, director of industry insights at Cox Automotive, told reporters the Q3 rush was driven by the impending end of incentives and that EV adoption remains on a growth trajectory, though at a slower pace than once projected. Peter Nagle, associate director at S&P Global, warned that affordability will be a central challenge now that credits are gone: “The affordability issue is going to be exacerbated. It’s really going to be a sink or swim moment.” Volvo CEO Hakan Samuelsson said his company plans a significant step in 2026 toward longer-range, lower-cost EVs and that “the industry will be electric, there’s no turning back.” Sources referenced: Cox Automotive, BloombergNEF, S&P Global, Bloomberg, comments from Hakan Samuelsson.

Market and consumer context

Even before the credit expiration, automakers expanded lower-cost offerings; the U.S. market now includes multiple EV models priced below the national average for new cars. Consumers like Emily Almaer in Boulder demonstrated that monthly-payment parity with gasoline equivalents is achievable—she reports paying about $250 monthly for a Volkswagen ID.4—which helps explain continued purchases absent subsidies. At the same time, analysts note resale markets and used-EV availability are increasingly important for broader affordability.

Conclusion

The record 438,500 EVs sold in Q3 2025 underscore both the effectiveness of policy incentives and the fragility of demand once those incentives end. EV sales Q3 2025 reflects a market in transition: automakers are accelerating launches of lower-priced models and boosting used-EV availability to sustain momentum, while analysts recalibrate long-term forecasts. Watch pricing, model affordability and used-market dynamics closely—those factors will determine whether the post-credit period proves a temporary slowdown or a deeper reset for U.S. EV adoption.

Sources (plain text): Cox Automotive; BloombergNEF; S&P Global; Bloomberg; quotes from Hakan Samuelsson. Author/Publisher: COINOTAG.

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