Bakkt Shares Rally After Michal Alfred Joins Board, May Signal Renewed Focus on Bitcoin Treasury Plans

• Share movement: BKKT rose over 40% to close at $14.70, topping the one-year analyst consensus.

• Company focus: Bakkt is prioritizing custody, stablecoin payments and tokenized assets after selling a loyalty unit.

• Financial context: Crypto business generated more than $568 million in Q2 revenue; loyalty unit sold for $11 million.

Bakkt stock surges 40% after Michal Alfred joins the board, boosting institutional credibility and focusing on custody, stablecoin payments and Bitcoin.

What caused Bakkt stock to spike over 40%?

Bakkt stock surged after the company announced that crypto investor and entrepreneur Michal Alfred is joining the board, a move investors interpreted as a credibility and growth catalyst. The appointment, paired with restructuring steps and renewed focus on custody and stablecoin payments, amplified market optimism and buying pressure.

How big was the market reaction and what metrics mattered?

BKKT rose more than 40% on the announcement, closing at $14.70 per share — its highest level since late July and above the one‑year analyst consensus target of $13.26. The crypto segment reported over $568 million in Q2 revenue, while the loyalty unit accounted for roughly $10–11 million, which the company has divested.

How will Michal Alfred’s appointment affect Bakkt’s strategy?

Michal Alfred brings experience as a co‑founder of Digital Assets Data (acquired by NYDIG in 2020) and investments in firms such as Swan Bitcoin and Bitwise Asset Management. His board role is expected to enhance institutional relationships and support initiatives in custody, stablecoin payments and a potential Bitcoin allocation for corporate treasury.

Why does this matter for institutional investors?

Institutional investors prioritize governance, track records and credible roadmaps. Bakkt’s leadership additions, CEO Akshay Naheta’s strategic moves, and recent regulatory filings (a plan to offer up to $1 billion in securities to raise capital) present a clearer institutional proposition.

When did Bakkt make recent structural changes?

In July, Bakkt sold its loyalty rewards business for $11 million to sharpen focus on core crypto infrastructure. In June, the company notified the U.S. SEC of a proposal to sell up to $1 billion in securities, and it updated its investment policy to permit Bitcoin and other digital assets in its treasury strategy.

Frequently Asked Questions

Did Michal Alfred have previous exits or notable investments?

Yes. Alfred co‑founded Digital Assets Data, which was acquired by NYDIG in 2020, and has invested in companies including Swan Bitcoin and Bitwise Asset Management, bringing relevant industry experience to Bakkt’s board.

Will Bakkt hold Bitcoin in its treasury?

Bakkt updated its investment policy to allow Bitcoin and other digital assets as part of a broader treasury strategy and filed with the SEC about a potential securities offering to raise capital that could support such initiatives.

Key Takeaways

• Immediate catalyst: Michal Alfred’s board appointment sparked a >40% intraday rally, reflecting investor enthusiasm.
• Strategic focus: Bakkt is concentrating on custody, stablecoin payments and tokenized assets after selling non‑core units.
• Financial backdrop: Q2 crypto revenue exceeded $568 million; loyalty business was a small portion and has been sold.

Conclusion

Bakkt’s stock surge reflects a combination of a high‑profile board appointment, strategic divestitures and renewed institutional messaging. With Michal Alfred joining the board and management emphasizing custody, stablecoin payments and potential Bitcoin treasury allocations, Bakkt aims to rebuild investor confidence and pursue growth in institutional digital asset services. Watch official company filings and analyst coverage for further developments.

Publication date: 2025-09-22 | Updated: 2025-09-22