On November 14th, in a Devcon panel in Bangkok, prominent figures including Vitalik Buterin, Stephen Goldfeder, Ben Jones, and Jesse Pollack addressed the significant hurdles confronting Ethereum and its Rollup-centric approach. Buterin highlighted a pressing concern: the necessity for customized solutions when users navigate across multiple blockchain networks. He asserted that for Ethereum to maintain its competitive edge, the user experience needs to emulate the effortless nature of credit card transactions within Web2, stressing that without this level of integration, Ethereum risks falling behind alternatives. Goldfeder advocated for a vision of a unified Ethereum, where the intricacies of infrastructure do not deter users, promoting a fluid cross-chain navigation. The discussion culminated with a shared objective of improving user experience while preserving Ethereumโs decentralization, ultimately striving to create a user-centric ecosystem.