The Coinbase One Card, a Bitcoin rewards credit card from Coinbase in partnership with American Express, is now available to U.S. users after ending its waitlist. It offers up to 4% back in Bitcoin on all purchases, starting at 2%, based on crypto holdings on the platform, providing a seamless way to earn rewards while spending.
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Coinbase One Card ends waitlist, granting access to hundreds of thousands of registered U.S. users interested in Bitcoin rewards.
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The card earns up to 4% Bitcoin rewards on every purchase, regardless of category, unlike many competing cards limited to specific spends.
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Early users have deposited over $200 million in crypto to boost rewards and spent more than $100 million, averaging $3,000 monthly per card.
Discover the Coinbase One Card: End of waitlist brings Bitcoin rewards up to 4% on all spends. Exclusive to Coinbase One subscribers—start earning crypto today with this innovative credit card.
What is the Coinbase One Card and How Does It Work?
The Coinbase One Card is a credit card launched by the American cryptocurrency exchange Coinbase in partnership with American Express, designed to reward users with Bitcoin on everyday purchases. Available exclusively to Coinbase One subscribers, it starts at 2% Bitcoin back on all spending and scales up to 4% based on the amount of cryptocurrency held on the platform. This structure encourages users to deposit more assets, integrating spending with crypto accumulation seamlessly.
Users who sign up for the card must be part of the Coinbase One premium service, which costs $29.99 per month and includes benefits like zero trading fees and enhanced account protection. Alternatively, the new Coinbase One Basic tier at $5 per month or $49.99 annually offers a more affordable entry point with limited perks, making the card accessible to a broader audience. The card’s Bitcoin rewards are deposited directly into the user’s Coinbase account, allowing for immediate use or holding as a long-term investment strategy.
How Do Bitcoin Rewards on the Coinbase One Card Compare to Traditional Credit Cards?
The Coinbase One Card stands out by offering variable Bitcoin rewards on all purchases, without restrictions to specific categories like travel or groceries, unlike many traditional rewards cards from issuers such as Chase or Visa. For instance, users earning the base 2% in Bitcoin receive it on gas, dining, or online shopping equally. According to data from third-party analysts like those referenced in NerdWallet reports, average annual spending on general-purpose cards reaches nearly $9,000 per user. Coinbase reports that early adopters of its card are spending around $3,000 monthly, totaling over $100 million in transactions so far, signaling strong adoption and potential for it to become a primary spending tool.
Ben Shen, Senior Director of Product at Coinbase, highlighted this trend in an interview with COINOTAG, stating, “We are seeing encouraging signs based on early spending behavior, indicating that the card is being used in a ‘top-of-wallet’ fashion for a number of early adopters.” This positions the card as a bridge between fiat spending and cryptocurrency earning, appealing to both seasoned crypto holders and newcomers. Official Coinbase data shows that early card users have already deposited more than $200 million in cryptocurrency to increase their rewards tier, demonstrating the incentive’s effectiveness in driving platform engagement.
From a financial perspective, the rewards’ value fluctuates with Bitcoin’s price, which was trading around $60,000 as of the latest market data from major exchanges in late 2025. This volatility adds a unique risk-reward element absent in fixed-point systems of conventional cards. Coinbase mitigates some concerns by partnering with American Express, ensuring reliability in payment processing and customer support. Statistics from the Federal Reserve indicate that U.S. credit card spending hit $4.2 trillion in 2024, suggesting ample room for crypto-integrated products like this to capture market share.
Frequently Asked Questions
Who is eligible for the Coinbase One Card after the waitlist ends?
U.S. residents who are Coinbase One subscribers qualify for the Coinbase One Card. Hundreds of thousands previously on the waitlist now have access, but applicants must pass standard credit checks and maintain an active subscription. The card is not available internationally, focusing on American users to comply with regulatory requirements.
How can I maximize Bitcoin rewards with the Coinbase One Card?
To earn the full 4% Bitcoin rewards on the Coinbase One Card, deposit sufficient cryptocurrency into your Coinbase account to meet the tier requirements—starting from the base 2%. Use the card for all daily expenses, as rewards apply universally, and monitor Bitcoin’s value for optimal timing. This approach has led early users to boost deposits by over $200 million collectively.
Key Takeaways
- Expanded Access: Ending the waitlist opens the Coinbase One Card to a vast U.S. audience, potentially revolutionizing how everyday spending earns cryptocurrency rewards.
- Rewards Structure: Up to 4% Bitcoin back on all purchases, with early data showing $100 million in spends and $200 million in new deposits, underscoring user enthusiasm.
- Subscription Integration: Tie the card to Coinbase One Basic for $5 monthly to start earning; this flywheel supports broader financial services in crypto.
Conclusion
The launch of the Coinbase One Card marks a significant step in blending traditional credit card utility with Bitcoin rewards, ending the waitlist to empower hundreds of thousands of users. Backed by partnerships like American Express and driven by substantial early adoption metrics, it exemplifies Coinbase’s strategy to foster a comprehensive crypto ecosystem. As subscription revenues grew to over $655 million in Q2 2025—a 9.5% rise from the prior year—expect further innovations in earning, saving, and spending crypto. COINOTAG encourages eligible users to explore this card for enhanced financial flexibility in the evolving digital asset landscape. Published October 2025 by COINOTAG; last updated October 2025.
Ben Shen emphasized the vision, noting, “The card is part of a growing flywheel of offerings at Coinbase where you can earn, save, invest, borrow, lend, and spend your crypto.” This positions Coinbase as a leader in accessible crypto finance, with the Coinbase One Card at its core. For those dipping into cryptocurrency via everyday transactions, it’s an opportune moment to join—start by subscribing to Coinbase One and applying today.
Delving deeper, the card’s impact on user behavior is evident from internal metrics: average monthly spends of $3,000 per user rival traditional cards, while the deposit surge highlights retention strategies. Regulatory compliance, ensured through American Express’s infrastructure, addresses common concerns in crypto payments. Industry experts, including those from financial analytics firms, predict such hybrid products could drive mainstream adoption, with global crypto ownership projected to reach 1 billion by 2030 per reports from Cambridge Centre for Alternative Finance.
Coinbase’s Q2 2025 earnings, as reported in official filings, underscore the revenue potential, with subscription services up amid market volatility. The Basic tier democratizes access, lowering barriers for crypto-curious individuals. In summary, the Coinbase One Card not only ends a wait but ignites a new era of reward-driven crypto engagement, promising value for users across the spectrum.
