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Blum, the innovative Telegram-based DEX, has surged to 42 million active users, eclipsing the dwindling user base of Hamster Kombat.
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The platform’s growth continues unabated, boasting an impressive influx of one million new users as of early November.
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In a recent report, a source from COINOTAG noted, “Blum’s user engagement metrics showcase its unique market positioning in the crypto landscape.”
Blum’s active user count reaches 42 million, significantly outpacing competitors as the Telegram DEX prepares for its token generation event.
Blum’s Unprecedented Growth Against Competitors
Blum is an emerging decentralized exchange (DEX) built into Telegram, harnessing the power of social media to provide a user-friendly trading environment. The DEX has skyrocketed in popularity, boasting a user base of 42 million users by November 2024, which is a remarkable achievement compared to the declining Hamster Kombat, which has seen its user base fall to just 36 million.
This rapid expansion began with Blum’s launch on April 19, 2024, where it attracted a staggering 100,000 users within the first 24 hours post-announcement. By early November, their subscriber base grew by another million, primarily due to their innovative features that combine easy access to trading and gamification.
Investment Backing and Market Potential
At present, Blum’s pre-market token price fluctuates between $0.003 and $0.004, signaling strong interest from investors ahead of its token generation event (TGE). The DEX has garnered support from notable industry players, including The Open Platform (TOP), which provided not only funding but also crucial technical support.
Additionally, in September 2024, Binance Labs made an undisclosed investment in Blum, integrating it into their BNB Chain’s Most Valuable Builder (MVB) Program, which has a stringent acceptance rate of just two percent. This endorsement enhances Blum’s credibility and growth potential within the competitive crypto landscape.
Challenges Facing Tap-to-Earn Models
Despite Blum’s current success, the crypto community remains skeptical about the long-term sustainability of tap-to-earn models. This uncertainty arises particularly from the harsh realities faced by competitors like Hamster Kombat, which initially boasted around 300 million users but suffered a significant decline attributed to perceived unfair practices during its airdrop events.
Similarly, Catizen, another tap-to-earn game, has faced challenges as player dissatisfaction has grown due to limited engagement opportunities and lackluster features.
Current analytics from DeFiLlama reveal that the total assets locked within the TON Blockchain have decreased to $354 million, down from higher rankings just months prior, indicating a broader trend in which users quickly accumulate tokens, cash out, and disengage from the platforms.
Future Outlook for Upcoming dApps
Despite the struggles faced by existing models, the appetite for new decentralized applications remains robust. Upcoming projects like BLUM, Tapswap, MemeFi, and X Empire are drawing considerable interest. These initiatives reflect a pivot towards potentially more sustainable engagement strategies within the crypto ecosystem. However, it raises a critical question regarding whether this enthusiasm will last beyond the initial TGE phases.
Conclusion
As Blum continues to eclipse its competitors, it embodies a shift in how decentralized exchanges can leverage social platforms for user acquisition and engagement. Nevertheless, the skepticism surrounding tap-to-earn mechanisms highlights the challenges ahead, creating a crucial landscape for emerging projects. Investors and users alike must remain vigilant, as the crypto environment evolves rapidly, demanding innovation and transparency. It will be imperative for these upcoming dApps to deliver long-lasting value to keep their user bases engaged and avoid the pitfalls witnessed by others before them.