Bitcoin’s Search Popularity Soars 26% in March 2025 Amid Renewed Investor Interest

COINOTAG News, April 18, 2025 – March 2025 witnessed a surge in **search interest** for “Bitcoin,” reaching a remarkable score of **34**, the highest recorded in this calendar year. In contrast, January and February had scores of **31** and **27**, respectively, marking a substantial **26% month-over-month growth** in Bitcoin’s search volume. This uptick represents a significant shift from the declining trend observed since November 2024. Additionally, **Ethereum’s** search popularity also soared in March to **19**, an increase from **16** the previous month. Analysts speculate that this renewed **interest** among retail investors, while still lacking the exuberance of earlier cycles, may correlate with recent economic factors, including newly implemented **U.S. tariffs**. The resurgence in Bitcoin’s **perception as “digital gold”** is further reinforced by a rise in the **BTC-to-SPX ratio**, which has increased by over **8%** since the announcement of the tariffs on April 2, underscoring the asset’s role amidst global financial uncertainties.

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