Dogecoin Boost: Brag House (NASDAQ: TBH) to Acquire House of Doge in Reverse Merger to Drive Mainstream Adoption

Dogecoin-related entity House of Doge Inc. has signed a definitive merger agreement to be acquired by Brag House Holdings, Inc. (NASDAQ: TBH) through a reverse merger, the companies said. The deal, unanimously approved by both boards, provides a structured go-public mechanism and aligns Brag House‘s Gen Z-oriented operations in gaming, college sports and digital media with the digital asset’s commercial strategy.

The transaction underscores a strategic focus on institutionalizing the utility of Dogecoin while creating potential operational synergies and expanded market access. As a finalized corporate agreement, the merger outlines acquisition terms and integration planning but does not imply guaranteed market outcomes, offering stakeholders a transparent corporate framework for next-stage execution.