Brazil’s largest commercial bank, Itaú, has made headlines by committing $210 million to create a Bitcoin reserve company called Oranje. This innovative venture is poised to be the first publicly traded entity in Latin America focusing exclusively on Bitcoin. Oranje plans to enhance its capital through the issuance of bonds and stocks, with ambitious projections, targeting a 45% return on Bitcoin within its inaugural year.
At the helm of Oranje will be Guilherme Gomes, former executive at Swan Bitcoin, serving as CEO, alongside CFO Guilherme Ferreira from Bahema. This project has garnered significant institutional backing, including support from Itaú BBA and renowned law firm Pinheiro Neto Advogados. The operational framework of Oranje is inspired by the strategic approach pioneered by Michael Saylor, emphasizing a robust and forward-thinking business model in the rapidly evolving crypto landscape.