Jesse Myers Appointed Bitcoin Strategy Director at UK-Listed The Smarter Web Company — Author Behind Michael Saylor’s Valuation Model
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COINOTAG News on August 21 reported that UK‑listed The Smarter Web Company has appointed Jesse Myers as its Bitcoin Strategy Director, formalising a role he previously held on a part‑time basis as Bitcoin Strategy Advisor from June 18, 2025.
Myers is a recognized Bitcoin analyst and author of “Once‑in‑a‑Species” and “The Full Potential Valuation of Bitcoin,” publications that have been cited by Michael Saylor in relation to valuation frameworks.
His professional background includes co‑founding custody provider Onramp Bitcoin, operating the Bitcoin hedge fund Protocol Capital, a management consulting tenure at Bain & Company, and an MBA from Stanford University, bringing executive experience to the company’s institutional Bitcoin initiatives.