Steak ‘n Shake Establishes Strategic Bitcoin Reserve and Will Donate 210 Sats per Bitcoin Meal Sale to the Open Sats Initiative Over the Next 12 Months

COINOTAG News reports that on November 1, the U.S. fast‑casual brand Steak ‘n Shake announced the creation of a strategic Bitcoin reserve, designating BTC as a treasury asset to be held on the balance sheet. The initiative signals a disciplined pivot toward cryptocurrency payments and reflects rising appetite among retail groups to diversify liquidity through digital assets.

Over the next 12 months, the company will allocate 210 sats from each Bitcoin meal sale to the Open Sats Initiative, Inc., establishing a verifiable donation stream that supports open‑source crypto projects. This measured program aligns with governance best practices and offers a tangible example of crypto philanthropy embedded in a mainstream brand.