Visa has launched a Stablecoin Consultancy Service offering strategic planning, technical operations, and deployment support to fintechs, banks, and enterprises pursuing stablecoin adoption.

A stablecoin is a cryptocurrency pegged to reserve assets, commonly the U.S. dollar, designed to minimize value swings in digital settlements and support scalable payments.

Visa reports a growing client roster for this service, including Navy Federal Credit Union, VyStar Credit Union, and Pathward, with use cases covering cross-border transfers and inter‑enterprise settlements, and plans to expand to hundreds of clients.

In prior activity, Visa piloted USDC for stablecoin settlements in 2023 and now operates more than 130 stablecoin‑related card issuance projects in over 40 countries, with annual stablecoin settlement volumes around $3.5 billion.