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MicroStrategy, now known as Strategy, has marked five years since its first Bitcoin purchase, resulting in a staggering 2,600% increase in share price.
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MicroStrategy’s first Bitcoin purchase was on August 11, 2020, spending $250 million for 21,454 BTC.
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Since then, the company has amassed a total of 628,791 BTC, the largest holdings among any public company.
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The company’s stock has surged from under $15 to over $395 in five years, driven by Bitcoin’s performance.
MicroStrategy celebrates five years of Bitcoin investment, achieving a remarkable 2,600% rise in share price since its initial purchase. Discover more!
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| Year |
Bitcoin Price |
MicroStrategy Share Price |
| 2020 |
$11,500 |
$15 |
| 2024 |
$80,000 |
$340 |
What is MicroStrategy’s Bitcoin Strategy?
MicroStrategy, now known as Strategy, adopted a Bitcoin investment strategy on August 11, 2020. This move has significantly transformed its financial outlook, with shares rising over 2,600% since the initial purchase.
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Why Did MicroStrategy Invest in Bitcoin?
MicroStrategy’s founder, Michael Saylor, initiated this strategy as a new capital allocation approach. The firm has since purchased 628,791 BTC, making it a leader in Bitcoin holdings among public companies.
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Frequently Asked Questions
How much Bitcoin does MicroStrategy currently hold?
MicroStrategy holds a total of 628,791 BTC, making it the largest Bitcoin holder among public companies.
What was the initial investment amount for Bitcoin?
The initial investment by MicroStrategy was $250 million for 21,454 BTC on August 11, 2020.
Key Takeaways
- Investment Strategy: MicroStrategy’s Bitcoin strategy has led to a remarkable increase in share price.
- Market Leadership: The company holds the largest Bitcoin assets among public firms.
- Future Plans: MicroStrategy aims to continue its Bitcoin purchases to further enhance its portfolio.
Conclusion
MicroStrategy’s five-year journey with Bitcoin has transformed its financial landscape, showcasing the potential of cryptocurrency investments. With plans to continue acquiring Bitcoin, the company remains a pivotal player in the crypto market.
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| COINOTAG recommends • Members‑only research |
| 📌 Curated setups, clearly explained |
| Entry, invalidation, targets, and R:R defined before execution. |
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| COINOTAG recommends • Members‑only research |
| 🧠 Data‑led decision making |
| Technical + flow + context synthesized into actionable plans. |
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| COINOTAG recommends • Members‑only research |
| 🧱 Consistency over hype |
| Repeatable rules, realistic expectations, and a calmer mindset. |
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| COINOTAG recommends • Members‑only research |
| 🕒 Patience is an edge |
| Wait for confirmation and manage risk with checklists. |
| 👉 Join now → |
| COINOTAG recommends • Members‑only research |
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| Guidance from seasoned traders and structured feedback loops. |
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| COINOTAG recommends • Members‑only research |
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