X Opens Handle Marketplace for Premium Subscribers, Could Change Access to Priority and Rare Handles

• Priority handles are full names, multi-word phrases, or alphanumeric combinations and can be requested at no additional cost.

• Rare handles include short, highly valuable usernames and are available via Public Drops or Direct Purchases.

• Direct Purchases are invitation-only and priced by demand and uniqueness, potentially ranging from $2,500 up to seven figures.

X Handle Marketplace description: 150-160 characters, front-loaded with primary keyword, compelling CTA

Publication date: 2025-10-19. Updated: 2025-10-19. COINOTAG reporting.

What is the X Handle Marketplace?

The X Handle Marketplace is a paid-access system that licenses dormant usernames to Premium+ and Premium Business subscribers. It divides handles into Priority and Rare categories, with Priority available through standard requests and Rare obtained through Drops or Direct Purchases. The system is designed to preserve follower histories and reduce disruption for current accounts.

How are Priority and Rare handles determined?

The two categories are defined by handle quality and cultural significance. Priority handles encompass full names, multi-word phrases, or alphanumeric combinations and can be requested at no extra cost. Rare handles cover short, highly sought-after usernames and are allocated through Public Drops or Direct Purchases, with pricing set by demand and uniqueness.

Frequently Asked Questions

What are the pricing ranges for Direct Purchases of dormant X handles?

Direct Purchases carry fixed prices determined by demand, rarity, and potential brand impact. Public Drops are reportedly free for eligible applicants, while invitation-only Direct Purchases can start around $2,500 and extend to seven figures for highly coveted handles, reflecting scarcity and perceived brand value.

Is the X Handle Marketplace available to non-subscribers?

The marketplace is restricted to Premium+ and Premium Business subscribers. Non-subscribers cannot participate in handle requests or purchases, as the platform aims to maintain a controlled, higher-value identity economy and strengthen governance and security.

Key Takeaways

• Access is subscription-based: Only Premium+ and Premium Business can participate, shaping eligibility and pricing dynamics.
• Two handle categories: Priority handles are broad and accessible, while Rare handles are scarce and priced via drops or direct purchases.
• Pricing and restrictions: Direct Purchases range from $2,500 to seven figures, and transfers are restricted to maintain platform governance.

Conclusion

The X Handle Marketplace represents a calculated revenue direction for the platform, intertwining digital identity with paid access. It signals a governance approach that prioritizes premium engagement while offering opportunities for brands and creators to leverage memorable handles within a controlled ecosystem. COINOTAG will continue monitoring developments as the story evolves.