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Despite the Binance Alpha listing of Xterio (XTER), the token’s price plummeted by 15.8% to $0.28, raising questions about market sentiment.
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Binance Alpha is set to list SOON (SOON) on May 23, 2025, offering another airdrop opportunity that could influence market dynamics.
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In light of the recent activities, the platform’s integration of airdrops significantly enhances user engagement, boasting over $12 billion in trading volume.
Binance Alpha’s listing of Xterio has led to a price drop, highlighting market volatility, while SOON awaits its debut on May 23, 2025.
XTER Dips Despite Binance Alpha Listing
The XTER token, part of the innovative Web3 gaming platform Xterio, faced a steep decline following its Binance Alpha listing. Xterio aims to revolutionize gaming through on-chain solutions, allowing developers to create engaging and interactive experiences. This initiative received a substantial boost in July 2023, with a $15 million investment from Binance Labs directed at accelerating development.
These funds are strategically aimed at enhancing game creation, integrating AI technologies, and expanding the token’s ecosystem. Despite the favorable backing, the notable listing was not enough to uplift the token’s price operations.
Additionally, Binance Alpha’s airdrop associated with XTER sought to incentivize participation. As announced on May 19 via X (formerly Twitter), users were eligible for 294 XTER tokens starting at 8:00 UTC on May 19, through the Alpha Event page.
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“Users need to confirm the claim on the Alpha Events page within 24 hours (before 8:00 UTC on May 20, 2025), otherwise it will be deemed that users have given up claiming the airdrop,” read the announcement.
Eligibility entails accumulating a minimum of 194 Binance Alpha points, with 15 points required to claim the airdrop being deducted from the total.
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However, this promotion didn’t yield the anticipated recovery for XTER’s price, which, according to COINOTAG, saw a decrease of 15.8%, stabilizing at around $0.28 at the time of this report.

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XTER Price Performance. Source: COINOTAG
Binance Alpha Announces SOON Airdrop and Listing
In parallel developments, Binance Alpha disclosed plans for the SOON token, which will be introduced on May 23, 2025. “Get ready! Binance Alpha will be the first platform to feature SOON (SOON)! Trading will open on May 23,” stated the exchange.
Similar to XTER, eligible users will receive SOON tokens through the Alpha points system. Detailed requirements and airdrop rules are anticipated to be published on May 23.
SOON serves as the native utility token for the Solana Optimistic Network (SOON), a high-performance Layer 2 blockchain platform. This move exemplifies Binance Alpha’s strategy of merging airdrops with trading to stimulate user participation and foster new project growth.
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Recent analyses indicate that this integration has significantly increased user activity. The cumulative trading volume has surged to approximately $12 billion, with total transactions exceeding 25 million, as reported by Dune analytics.
Such metrics underline the effectiveness of Binance Alpha’s user engagement strategy in the competitive crypto landscape.
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Conclusion
In summary, while the announcement of the Xterio listing initially raised expectations, the resultant price drop reflects underlying market challenges. Conversely, with the SOON token set for its launch shortly, Binance Alpha’s dual strategy could potentially reshape trading dynamics moving forward. Engaged users and solid performance metrics suggest a promising future for both initiatives.
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| 🧠 Data‑led decision making |
| Technical + flow + context synthesized into actionable plans. |
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| 🧱 Consistency over hype |
| Repeatable rules, realistic expectations, and a calmer mindset. |
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| COINOTAG recommends • Members‑only research |
| 🕒 Patience is an edge |
| Wait for confirmation and manage risk with checklists. |
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| Guidance from seasoned traders and structured feedback loops. |
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