• ZachXBT highlights six past tokens endorsed by Soulja Boy that resulted in rug pulls or quick abandonments.

• The new token has a modest $85,000 market cap with 331 holders since launch.

• Soulja Boy earned approximately $730,000 from 2021 promotions, charging $10,000-$12,000 per post, per leaked details.

Discover the risks of Soulja Boy’s Base memecoin amid ZachXBT’s scam warnings and Jesse Pollak’s endorsement. Stay informed on crypto promotions and avoid potential rug pulls in 2025.

What is the controversy around Soulja Boy’s new Base memecoin?

Soulja Boy’s new Base memecoin, dubbed SOULJABOY, has ignited debate in the cryptocurrency community following endorsements from high-profile figures and warnings from investigators. Launched on the Base network, the token quickly drew attention after Jesse Pollak, a Coinbase Base co-founder, shared a receipt of his $1,500 Ether investment converted into the memecoin. This move has amplified scrutiny, especially given Soulja Boy’s track record with promotional activities that previously led to investor losses.

Why is blockchain investigator ZachXBT issuing a cautionary note?

ZachXBT, a renowned pseudonymous blockchain sleuth known for uncovering scams, has publicly advised traders to steer clear of the SOULJABOY token. In a post on X, ZachXBT questioned the decision to platform Soulja Boy, referencing a detailed April 2023 investigation into the rapper’s endorsements of six tokens—RapDoge, Orion, The Life Token, Flokinomics, and SafeMars—that all collapsed into rug pulls or were deserted soon after promotion. A rug pull occurs when project creators suddenly withdraw funds, leaving investors with worthless assets, often mere days post-launch. ZachXBT’s analysis pointed to visible compensation traces in Soulja Boy’s promotional materials, underscoring inadequate vetting in past ventures.

Source: ZachXBT

The investigator’s concerns extend to Soulja Boy’s foray into non-fungible tokens during the 2021 bull market. The rapper launched at least nine NFT collections, many of which vanished from platforms like OpenSea or failed to provide the advertised benefits, such as exclusive utilities or access. According to ZachXBT’s estimates, these efforts netted Soulja Boy around $730,000 in total earnings from paid promotions, with fees set at $12,000 for Instagram posts and $10,000 for X shares, as revealed in a leaked pricing document.

Source: ZachXBT

Despite the buzz, SOULJABOY has struggled for momentum since its Friday debut on Base. Data from the Base app shows a current market capitalization of $85,000, supported by just 331 holders, indicating limited adoption amid the ongoing controversy.

SOULJABOY/USD, all-time chart. Source: base.app

Frequently Asked Questions

Has Soulja Boy previously faced allegations in cryptocurrency promotion scams?

In February 2022, Soulja Boy was included in a class-action lawsuit alongside other celebrities for promoting the SafeMoon token, accused of participating in a pump-and-dump operation. The suit alleged that SafeMoon operated like a Ponzi scheme, luring investors with false promises of high returns while insiders profited from inflated sales.

What was Soulja Boy’s response to the recent memecoin warnings?

Soulja Boy addressed the backlash on X, apologizing for his earlier paid promotions and noting they occurred years ago during his initial foray into crypto. He claimed ignorance of any fraudulent involvement, such as with a scammer named Sahil, and emphasized learning from the experience to better understand the space moving forward.

Source: Soulja Boy

Key Takeaways

• Historical Red Flags: Soulja Boy’s past endorsements of tokens like SafeMars led to rug pulls, earning him significant fees but resulting in investor losses estimated in the hundreds of thousands.
• Current Token Performance: SOULJABOY’s $85,000 market cap reflects cautious market reception, with only 331 holders as of launch, highlighting the risks of celebrity-driven memecoins.
• Investor Caution Advised: Experts like ZachXBT recommend thorough due diligence on any celebrity-backed project to avoid repeating patterns of abandoned promotions and NFT failures.

Conclusion

The emergence of Soulja Boy’s Base memecoin underscores persistent challenges in the cryptocurrency landscape, where celebrity endorsements can amplify both interest and risks, as highlighted by ZachXBT’s warnings on past rug pulls and promotions. With figures like Jesse Pollak adding visibility, the incident serves as a reminder for investors to prioritize verified projects over hype. As the crypto market evolves in 2025, staying vigilant against potential scams will be key to safeguarding investments—consider researching token fundamentals before engaging with any new memecoin opportunity.