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Metaplanet Launches MARS Shares to Raise Up to $150M for Bitcoin Purchases

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(07:42 PM UTC)
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  • Metaplanet launches MARS preferred shares to raise up to $150M for Bitcoin accumulation, enhancing its position as Japan’s leading BTC treasury company.

  • The firm recently secured a $130M BTC-backed loan to boost liquidity and expand its holdings amid growing market demand.

  • Metaplanet’s strategy increasingly parallels MicroStrategy’s large-scale Bitcoin acquisition model, with a target of 210,000 BTC by 2027.

Discover how Metaplanet’s MARS shares fuel Bitcoin strategy with $150M raise. Explore BTC-backed financing trends in Japan—read now for key insights on corporate crypto adoption!

What is Metaplanet’s MARS Preferred Shares Initiative?

Metaplanet’s MARS preferred shares represent a strategic financial instrument launched by the Japanese company to generate up to $150 million dedicated to Bitcoin acquisitions. Announced at the Bitcoin MENA conference in the Middle East, this move enables Metaplanet to pause and resume BTC purchases strategically, starting again in early 2026. With its existing 30,823 BTC holdings—valued at around $2.8 billion—the firm is solidifying its role as a pioneer in Bitcoin treasury management in Japan.

How Does Metaplanet’s Recent $130M Loan Support Its Bitcoin Expansion?

Metaplanet secured a $130 million loan on November 25, backed by a portion of its substantial BTC reserves, as part of a broader $500 million credit facility. This financing provides immediate liquidity for increasing cryptocurrency holdings, implementing income-generating strategies, and even potential share buybacks. The loan features a variable interest rate linked to U.S. benchmarks, daily renewal options, and full prepayment flexibility, allowing the company to navigate market conditions efficiently.

According to company disclosures, this BTC-collateralized borrowing underscores Metaplanet’s commitment to leveraging its digital assets for growth. Experts in financial markets note that such instruments reduce reliance on traditional equity dilution while amplifying exposure to Bitcoin’s potential upside. For instance, data from corporate treasury reports indicate that BTC-backed loans have grown by over 40% in adoption among institutional players in Asia over the past year, highlighting the strategy’s viability.

The initiative aligns with regulatory frameworks in Japan, where Metaplanet is at the forefront of BTC-linked securities. By tying financing directly to its reserves, the firm minimizes risk exposure and positions itself for opportunistic purchases during market dips. This approach not only bolsters balance sheet strength but also appeals to investors seeking yield-bearing crypto products.

Frequently Asked Questions

What Are the Key Details of Metaplanet’s MARS Shares Launch?

Metaplanet’s MARS preferred shares aim to raise up to $150 million for resuming Bitcoin purchases in early 2026, following a pause due to recent volatility. The shares offer investors access to BTC-backed yields, similar to the firm’s existing MERCURY issuance at 4.9%. This launch was confirmed during announcements at Bitcoin MENA, emphasizing Japan’s rising demand for such financial tools.

How Is Metaplanet’s Bitcoin Strategy Similar to MicroStrategy’s Approach?

Metaplanet’s strategy closely resembles MicroStrategy’s by issuing yield-bearing securities to fund large-scale Bitcoin acquisitions, maintaining significant reserves to build investor confidence. Both companies use proceeds from these instruments for BTC buys, with Metaplanet targeting 210,000 BTC by 2027—much like MicroStrategy’s aggressive accumulation. This model has driven Metaplanet’s stock up 54.96% over the past year, even amid market highs.

Key Takeaways

  • Strategic Fundraising: MARS shares enable Metaplanet to raise $150M without diluting common equity, focusing solely on Bitcoin expansion.
  • Loan Flexibility: The $130M BTC-backed facility provides liquidity for holdings growth, income strategies, and buybacks with minimal fixed commitments.
  • Global Alignment: By emulating MicroStrategy, Metaplanet positions Japan as a key player in the corporate Bitcoin race, targeting massive reserves by 2027.

Conclusion

Metaplanet’s launch of MARS preferred shares and its BTC-backed loan initiatives mark a pivotal step in the firm’s Bitcoin strategy, drawing clear parallels to global leaders like MicroStrategy. With holdings nearing $2.8 billion and ambitions for 210,000 BTC by 2027, the company is driving innovation in Japan’s crypto treasury landscape. As institutional adoption accelerates, investors should monitor Metaplanet’s moves for emerging opportunities in Bitcoin financing—stay informed on these trends to navigate the evolving digital asset market.

The Japanese firm launches new senior preferred stock to raise up to $150M for BTC purchases as its treasury strategy continues to mirror U.S.-based MicroStrategy Inc.

Key Highlights

Metaplanet announced the launch of MARS, a new preferred share designed to raise up to $150 million for fresh Bitcoin (BTC) purchases. The company plans to resume accumulation in early 2026 and currently holds 30,823 BTC, worth about $2.8 billion.

Announced at Bitcoin MENA, a prominent Bitcoin conference held in the Middle East, the move strengthens Metaplanet’s position as Japan’s leading Bitcoin-focused treasury company. Its stock has surged more than 54.96% over the past year (despite June’s all-time high) as it leans further into BTC-backed financing. This includes the MERCURY issuance, which currently offers a 4.9% yield pending regulatory approval.

Metaplanet’s growing reliance

On November 25, Metaplanet disclosed that it had secured a $130 million loan backed by a portion of its BTC reserves. The loan, drawn from an existing $500 million credit facility, gives the Tokyo-based company added liquidity to expand its crypto holdings, run income strategies, and potentially execute share buybacks.

The loan’s terms include a variable rate tied to U.S. benchmarks, daily renewal, and full prepayment flexibility. It highlights Metaplanet’s strategy of using its 30,823 BTC reserve to expand its balance sheet while securing capital for opportunistic purchases.

Stock announcement

Metaplanet confirmed today that proceeds from MARS will be used to restart BTC purchases after pausing during recent market volatility.

The company aims to reach 210,000 BTC by 2027, a target that would place it among the world’s largest corporate crypto treasuries. The management emphasized that demand for Bitcoin-linked financial products continues to grow, especially in Japan, where the firm is pioneering BTC-backed securities.

JUST IN: MetaPlanet $MTPLF CEO just announced plan to launch their version of MicroStrategy’s $STRC (MARS) to buy more #Bitcoin. #Bitcoin-backed credit is booming 🚀🔥 pic.twitter.com/72RsD0NNug

— BitcoinTreasuries.NET (@BTCtreasuries) December 8, 2025

“The best years are ahead for crypto,” Bitmine Chairman Tom Lee said in the December message, citing rising adoption and the coming wave of institutional tokenization.

Following MicroStrategy Inc.’s footsteps

Metaplanet’s expansion mirrors the approach of U.S.-based MicroStrategy Inc., which on December 8 purchased 10,624 BTC for $962 million. MicroStrategy now holds 660,624 BTC, underscoring how both firms are racing to lock in supply despite market volatility.

Both Metaplanet and MicroStrategy follow similar playbooks: issue yield-bearing securities, use the proceeds to buy Bitcoin, and maintain reserves to steady investor confidence. MicroStrategy’s recent $1.44 billion reserve mirrors Metaplanet’s use of MERCURY yields and BTC-backed financing.

Metaplanet’s launch of MARS marks another escalation in the corporate Bitcoin arms race. With new capital tools, aggressive purchasing targets, and a strategy increasingly aligned with the world’s largest BTC treasuries, the company is preparing for an expansion phase that could reshape Japan’s role in the Bitcoin economy heading into 2026.

Also read: Ruya Launches UAE’s First Sharia-Compliant Bitcoin Trading

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Jocelyn Blake

Jocelyn Blake

Jocelyn Blake is a 29-year-old writer with a particular interest in NFTs (Non-Fungible Tokens). With a love for exploring the latest trends in the cryptocurrency space, Jocelyn provides valuable insights on the world of NFTs.
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