Strategy continues accumulating Bitcoin: the company signaled another Bitcoin purchase in August 2025, adding to its treasury after an August 18 buy of 430 BTC. Strategy’s ongoing buys reinforce its position as the largest corporate Bitcoin treasury while minimizing spot-market impact.
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Strategy completed a 430 BTC purchase on August 18, 2025 for $51.4 million.
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Strategy holds 629,376 BTC, with unrealized gains of roughly $25.8 billion (up ~56%).
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August buys this month are modest (585 BTC total); OTC deals and private agreements limit market impact.
Strategy Bitcoin purchase: Strategy adds Bitcoin to its treasury after an August 18 buy of 430 BTC — read the latest holdings and market impact analysis.
What is Strategy’s latest Bitcoin purchase?
Strategy Bitcoin purchase refers to the company’s August 18 acquisition of 430 BTC for $51.4 million, bringing total holdings to 629,376 BTC. The company signaled an additional purchase in late August 2025, continuing its corporate-treasury accumulation strategy.
How does Strategy buy Bitcoin?
Strategy acquires Bitcoin primarily through over-the-counter (OTC) transactions and private agreements to avoid disrupting spot exchanges. Corporate treasurer Shirish Jajodia told podcaster Natalie Brunell that large BTC purchases spread over time do not materially move the market because Bitcoin’s 24-hour trading volume exceeds $50 billion, reducing short-term price impact.

Strategy’s history of Bitcoin purchases. Source: SaylorTracker
Strategy’s most recent disclosed purchase on August 18, 2025 added 430 BTC, costing $51.4 million and raising its treasury to 629,376 BTC, valued at over $72 billion at the time of reporting. According to SaylorTracker data, the company is up roughly 56% on its BTC investment, representing approximately $25.8 billion in unrealized gains at current prices.
Why are August purchases smaller than prior allocations?
August 2025 purchases have been smaller compared with prior multi-thousand BTC buys. This month Strategy purchased a total of 585 BTC across two transactions. The company’s tactical approach appears focused on incremental accumulation, likely reflecting market timing, capital allocation, and corporate liquidity management.
Strategy remains the largest corporate Bitcoin treasury holder by a wide margin. Michael Saylor continues public advocacy for Bitcoin, helping drive institutional interest and what industry participants refer to as an “orange-pilling” effect among investors and finance teams. Source mentions: SaylorTracker, TradingView, and public interviews.

Price action of Strategy’s stock. Source: TradingView
When does Strategy’s buying affect market prices?
Strategy’s OTC and private acquisitions are structured to limit price impact. Institutional accumulation tends to raise Bitcoin’s long-term floor, but short-term price swings remain driven by traders and speculation. Jajodia noted that buying $1 billion over several days is a small fraction of daily $50+ billion trading volume, so the immediate market effect is muted.
How has Strategy’s stock responded to BTC accumulation?
Strategy’s stock hit a near four-month low around $325 per share recently before rebounding to roughly $358 by Friday. Share-price volatility has affected many Bitcoin-treasury companies in the second half of 2025, yet Strategy’s treasury accumulation continued despite the weak equity performance.
Frequently Asked Questions
How many bitcoins does Strategy currently hold?
Strategy holds 629,376 BTC after an August 18 purchase of 430 BTC, according to company disclosures and SaylorTracker data reported in August 2025.
Does Strategy’s buying move the Bitcoin market?
No. Strategy uses OTC trades and private agreements to minimize spot-market impact. The company’s purchases, when spread out, are small relative to Bitcoin’s daily trading volume.
How much unrealized gain does Strategy report on BTC?
At current prices in August 2025, Strategy’s BTC position shows about a 56% increase, equal to roughly $25.8 billion in unrealized gains.
Key Takeaways
- Persistent accumulation: Strategy continues adding BTC to its treasury despite share-price pressure.
- OTC execution: Purchases are executed off-exchange to limit market disruption.
- Scale and influence: Strategy remains the largest corporate BTC holder, influencing long-term institutional adoption trends.
Conclusion
Strategy’s August 2025 purchases—including a 430 BTC buy on August 18—underscore a steady corporate-treasury accumulation approach executed primarily via OTC transactions. This strategy preserves market stability while reinforcing Strategy’s market-leading BTC exposure; expect continued measured buys and public advocacy from company leadership.