| COINOTAG recommends • Exchange signup |
| 💹 Trade with pro tools |
| Fast execution, robust charts, clean risk controls. |
| 👉 Open account → |
| COINOTAG recommends • Exchange signup |
| 🚀 Smooth orders, clear control |
| Advanced order types and market depth in one view. |
| 👉 Create account → |
| COINOTAG recommends • Exchange signup |
| 📈 Clarity in volatile markets |
| Plan entries & exits, manage positions with discipline. |
| 👉 Sign up → |
| COINOTAG recommends • Exchange signup |
| ⚡ Speed, depth, reliability |
| Execute confidently when timing matters. |
| 👉 Open account → |
| COINOTAG recommends • Exchange signup |
| 🧭 A focused workflow for traders |
| Alerts, watchlists, and a repeatable process. |
| 👉 Get started → |
| COINOTAG recommends • Exchange signup |
| ✅ Data‑driven decisions |
| Focus on process—not noise. |
| 👉 Sign up → |
- MicroStrategy recently expanded its Bitcoin holdings with a substantial acquisition.
- The firm has significant future investment plans involving Bitcoin.
- A notable quote from MicroStrategy’s president underscores the success of their Bitcoin strategy.
MicroStrategy’s substantial Bitcoin investment strategy continues to grow, aiming for even higher holdings and showcasing significant gains.
MicroStrategy Adds 12,222 BTC, with Plans for Additional Investments
In a substantial move, MicroStrategy revealed its acquisition of 12,222 Bitcoin (BTC) in the second quarter, amounting to over $800 million. This acquisition reflects the company’s firm commitment to augmenting its Bitcoin reserves. In addition, the firm communicated its intention to invest an extra $2 billion in BTC, escalating its investment by roughly 15%.
MicroStrategy’s Consistent and Strategic Approach
MicroStrategy’s president, Phong Le, labeled the Q2 Bitcoin acquisition strategy as “successful,” highlighting a 70% surge in the market value of the firm’s holdings. As of the latest reports, the company maintains 226,500 BTC acquired at a whopping cumulative cost of $8.3 billion. Phong Le stated, “After yet another successful quarter for our Bitcoin strategy, MicroStrategy today holds 226,500 bitcoins, reflecting a current market value 70% higher than our cost basis.”
Future Investments and Financial Strategy
In an intriguing development, MicroStrategy indicated future plans to further bolster its Bitcoin holdings by roughly $2 billion. The company’s CFO, Andrew Kang, emphasized that this anticipated acquisition would be financed through equity capital. Kang elaborated, “We continue to closely manage our equity capital and are filing a registration statement for a new $2 billion at-the-market equity offering program.”
| COINOTAG recommends • Professional traders group |
| 💎 Join a professional trading community |
| Work with senior traders, research‑backed setups, and risk‑first frameworks. |
| 👉 Join the group → |
| COINOTAG recommends • Professional traders group |
| 📊 Transparent performance, real process |
| Spot strategies with documented months of triple‑digit runs during strong trends; futures plans use defined R:R and sizing. |
| 👉 Get access → |
| COINOTAG recommends • Professional traders group |
| 🧭 Research → Plan → Execute |
| Daily levels, watchlists, and post‑trade reviews to build consistency. |
| 👉 Join now → |
| COINOTAG recommends • Professional traders group |
| 🛡️ Risk comes first |
| Sizing methods, invalidation rules, and R‑multiples baked into every plan. |
| 👉 Start today → |
| COINOTAG recommends • Professional traders group |
| 🧠 Learn the “why” behind each trade |
| Live breakdowns, playbooks, and framework‑first education. |
| 👉 Join the group → |
| COINOTAG recommends • Professional traders group |
| 🚀 Insider • APEX • INNER CIRCLE |
| Choose the depth you need—tools, coaching, and member rooms. |
| 👉 Explore tiers → |
Unrealized Profits and Financial Performance
According to data from CryptoQuant, MicroStrategy’s BTC holdings currently showcase unrealized profits exceeding $7 billion. Despite the impressive cryptocurrency strategy, the firm’s Q2 reports also indicated a net loss of $200 million. These losses included a reported $180 million loss due to a substantial market downturn during the same period.
Stock Performance and Market Comparison
As of the latest update, MicroStrategy’s stock (MSTR) maintained a level above $1500, notwithstanding a recent sell-off and a significant BTC price drop to $62k on August 1st. Notably, MicroStrategy’s year-to-date (YTD) performance stood at an impressive 120%, overshadowing Bitcoin’s 45% increase. This data underscores the higher returns that MicroStrategy investors are experiencing compared to those with direct exposure to Bitcoin.
| COINOTAG recommends • Exchange signup |
| 📈 Clear interface, precise orders |
| Sharp entries & exits with actionable alerts. |
| 👉 Create free account → |
| COINOTAG recommends • Exchange signup |
| 🧠 Smarter tools. Better decisions. |
| Depth analytics and risk features in one view. |
| 👉 Sign up → |
| COINOTAG recommends • Exchange signup |
| 🎯 Take control of entries & exits |
| Set alerts, define stops, execute consistently. |
| 👉 Open account → |
| COINOTAG recommends • Exchange signup |
| 🛠️ From idea to execution |
| Turn setups into plans with practical order types. |
| 👉 Join now → |
| COINOTAG recommends • Exchange signup |
| 📋 Trade your plan |
| Watchlists and routing that support focus. |
| 👉 Get started → |
| COINOTAG recommends • Exchange signup |
| 📊 Precision without the noise |
| Data‑first workflows for active traders. |
| 👉 Sign up → |
Conclusion
MicroStrategy’s robust investment in Bitcoin demonstrates both strategic foresight and a bold approach to cryptocurrency investment. With ambitious plans to further increase their holdings and a strong performance record, MicroStrategy continues to lead the way in corporate cryptocurrency investment. Investors keen on the crypto market will undoubtedly find MicroStrategy’s moves both compelling and instructive for future market behavior.
| COINOTAG recommends • Members‑only research |
| 📌 Curated setups, clearly explained |
| Entry, invalidation, targets, and R:R defined before execution. |
| 👉 Get access → |
| COINOTAG recommends • Members‑only research |
| 🧠 Data‑led decision making |
| Technical + flow + context synthesized into actionable plans. |
| 👉 Join now → |
| COINOTAG recommends • Members‑only research |
| 🧱 Consistency over hype |
| Repeatable rules, realistic expectations, and a calmer mindset. |
| 👉 Get access → |
| COINOTAG recommends • Members‑only research |
| 🕒 Patience is an edge |
| Wait for confirmation and manage risk with checklists. |
| 👉 Join now → |
| COINOTAG recommends • Members‑only research |
| 💼 Professional mentorship |
| Guidance from seasoned traders and structured feedback loops. |
| 👉 Get access → |
| COINOTAG recommends • Members‑only research |
| 🧮 Track • Review • Improve |
| Documented PnL tracking and post‑mortems to accelerate learning. |
| 👉 Join now → |