- Jack Dorsey’s fintech firm, Block, is investing 10% of its gross profit from Bitcoin products into Bitcoin.
- The firm has implemented a Bitcoin dollar cost average (DCA) purchase program that will run through 2024.
- Block held 8,038 BTC on its balance sheet at the end of March, representing approximately 9% of the company’s total cash, cash equivalents, and marketable securities.
Block, the fintech conglomerate led by Jack Dorsey, is strategically investing in Bitcoin, aligning with its mission of economic empowerment through global monetary system participation.
Block’s Strategic Bitcoin Investment
Block, the fintech firm led by Jack Dorsey, is making a significant move in the crypto market. The company announced it is investing 10% of its gross profit from Bitcoin products directly into Bitcoin. This strategic investment comes in the wake of several positive developments within the company and the broader market.
Bitcoin Dollar Cost Average Purchase Program
In April, Block implemented a Bitcoin dollar cost average (DCA) purchase program that will run through 2024. Under this program, Block will be investing 10% of its gross profit from Bitcoin products into Bitcoin purchases. The firm believes that Bitcoin is an instrument of economic empowerment, providing a way for individuals to participate in a global monetary system and control their own financial future.
Assessing Bitcoin Investment
Block also plans to assess its investment in Bitcoin compared to its other investments on an ongoing basis. As of the end of March and prior to the start of the new Bitcoin purchase program, Block held 8,038 BTC on its balance sheet. This Bitcoin trove represents approximately 9% of the company’s total cash, cash equivalents, and marketable securities.
Bitcoin’s Market Performance
At the time of writing, Bitcoin is trading at $63,159. The top-ranked crypto asset by market cap is up nearly 6% in the past 24 hours, further validating Block’s strategic investment.
Conclusion
Block’s strategic investment in Bitcoin underscores the growing acceptance and integration of cryptocurrencies in mainstream financial operations. As the firm continues to assess its Bitcoin investment against other investments, it will be interesting to see how this strategy evolves in the coming years.
