Why quantitative traders are using complex math models to hijack your weekend sports bets

A massive hiring wave reveals trading firms are no longer viewing Polymarket as a niche betting tool

While rising volume on Polymarket and Kalshi is attracting quantitative firms to prediction markets, they aren't focusing on event outcomes; rather, they're exploiting market inefficiencies for profit.

Chicago-based trading giant DRW has spent decades profiting from mismatches between different…