Strategy Buys 1,036 Bitcoin (BTC) for $81.9 Million, Holdings Hit 850,364

Strategy Adds 1,036 BTC

Strategy, the company formerly known as MicroStrategy, disclosed on Monday, 2026-11-09 that it bought 1,036 Bitcoin (BTC) between 2 and 8 November for $81.9 million, an average of $79,012 per coin including fees and expenses. The purchase lifted holdings to 850,364 BTC, making it the largest publicly traded holder of Bitcoin and the biggest corporate strategic bitcoin reserve tracked, assembled for a cumulative $64.16 billion at an average price of $75,456. It was the second straight week of accumulation, following 811 BTC the week before. The Bitcoin price currently sits near $74,400, below both that long-run average and what the company paid for last week's batch.

Where the $283.8 Million Went

The filing shows the week was funded almost entirely by selling equity. Strategy sold 2,051,348 Class A shares of its common stock through its at-the-market program between 2 and 8 November, collecting $283.8 million in net proceeds. Only $81.9 million of that reached Bitcoin (BTC). The larger slice, $188.3 million, repurchased 1,887,464 shares of the STRC preferred, nicknamed Stretch, at roughly $99.77 each, and the remaining $13.6 million went to the general dollar cash balance. That arrangement differed from the prior week, when proceeds bought coins and existing cash funded the buyback, according to the Form 8-K filing submitted to the U.S. Securities and Exchange Commission (SEC). Both moves this time drew on the MSTR sale.

Below the $75,456 Cost Basis

Live monitoring puts the coin at $74,386, about 0.5% under its level when the filing crossed the wire and 2.1% lower over 24 hours, which leaves the entire stack underwater against the $75,456 average. The composite scoring behind our technical analysis rates the $73,959 level a full 100 out of 100 as support, with the nearest resistance at $76,341 scored 72, where a long-term moving average, the EMA 200, converges. Perpetual funding reads 0.0045% and the long/short account ratio stands at 3.15, so leveraged accounts still lean long even as the trend indicator flags a downtrend with RSI near 35.

Saylor's Sunday Chart

The disclosure followed the company's now-familiar ritual. On Sunday, 8 November, Executive Chairman Michael Saylor posted the words “Connecting the dots” alongside a chart tracking Strategy's historical purchases, after the firm had bought 811 Bitcoin (BTC) for $65.5 million in the prior reporting week. At that point holdings stood at 849,327 BTC, the coin traded near $75,900, and the company had repurchased $208.2 million of STRC in that earlier period. Monday's confirmation turned the teaser into figures: 1,036 coins at $79,012 each, a larger weekly buy than the previous 811, though still small by the standards of the firm's purchases earlier in 2026.

A $490 Million Paper Gap

At the current price the treasury sits roughly $490 million below the $64.16 billion it cost, and the gap would reach $1 billion if the coin slips to about $74,270. The position has swung hard this quarter: on 5 October, with a close above $86,000, the same stack implied a paper gain near $9.4 billion. Strategy has been deeper underwater before, in August, when its treasury was $4.69 billion in the red with BTC near $69,800, and the coin later climbed back above cost. A $4.77 billion dollar reserve, from which $21.1 million was drawn last week for preferred dividends, cushions the fixed obligations. The slide also extends a five-week losing streak for the asset.

Strive Adds 29 BTC

Another Nasdaq-listed treasury firm also filed on Monday. Strive (ASST), co-founded by Vivek Ramaswamy, bought 29 BTC between 31 October and 6 November for about $2.2 million at an average of $75,721 per coin, chief executive Matt Cole confirmed, the SEC filing shows. Holdings rose to 43,153 from 43,124 a week earlier. It is the second straight week of shrinking purchases: 6,182 coins in the week to 23 October, then 124, then 29, with the average price paid falling roughly 8% across the three buys, from about $82,732 to $75,721. Cash and equivalents dropped $2.8 million to $487.6 million as of 6 November, and the document does not state how the purchase was funded.

Buybacks Outpace the Coins

Since October began, Strategy has spent about $1.06 billion repurchasing STRC, nearly five times the $219.7 million it put into Bitcoin over the same stretch, and the new filing repeats that order of priorities: $188.3 million of preferred retired against $81.9 million of coins. Management retains $18.34 billion of unused at-the-market capacity and $560.3 million of buyback authorization, so the machinery for either course is intact. With holdings at 4.05% of the 21 million cap, the company has effectively chosen to HODL through weakness rather than retreat, and 850,364 coins now sit still in the treasury awaiting the next weekly filing, due Monday 16 November.